UTAR team won consolation prize at the University Entrepreneurship Challenge (UNIEC) 2022-2023. The winners were announced on 19 July 2023. UNIEC 2022 - 2023 was organised by uLearnMONEY, Max Capital Management and Money Compass Media (M)Sdn Bhd.
The winning team, known as "Decision," was composed
of leader Ng Nga Hui (Faculty of Business and Finance, FBF), Assistant
Leader Chong Jin Qian (FBF), members Yeoh Zhao Wei (Lee Kong Chian Faculty
of Engineering and Science, LKC FES), Chew Yu Xuan (FBF), Lim Chiu Nie
(FBF), Khoo Jye Shin (FBF) , John Song Jun Wei (Faculty of Science, FSc),
Esther Lim Shi Lin (FSc) and Yong Tze Hong (LKC FES). Their exceptional
efforts were guided and supervised by Mr. Lee Yoon Heng from the Faculty of
Accountancy and Management (FAM). The team walked away with RM2,000 cash and
certificates.
Themed ‘Navigating and Unleashing the Potentials of
Young, Aspiring Entrepreneurs’, UNIEC was opened to undergraduates from
selected universities and business schools. The competition unfolded across
online, offline, and social media platforms, encompassing 15 weekends of
activities, including workshops and competitions. Participants received
guidance from business coaches and experienced advisors, who facilitated the
development of the participants’ entrepreneurial skills, providing them with
a taste of the real entrepreneurial journey.
UNIEC’s judging criteria encompassed various
dimensions of entrepreneurship. The participants were evaluated based on
their entrepreneurial spirit and teamwork. Their ability to present business
models effectively, skills in website development, engagement in virtual
e-Fairs, proficiency in social media marketing, and performance in offline
retail activities were all scrutinised. These criteria collectively gauged
participants’ entrepreneurial mindset, presentation skills, digital
marketing proficiency, and their capacity to translate ideas into practical
business endeavours.
UTAR extends its heartfelt congratulations to the
team for their achievement and wishes them a journey filled with success in
the future.
The
trophy won by the team
From left: Chong, John Song and
Esther Lim
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