Following a successful collaborative accomplishment with MCM eCOM Global Venture Sdn Bhd (BizPorter) through the launching of the E-Commerce Fulfilment Centre (ECFC) at UTAR Sungai Long Campus on 28 September 2020, UTAR and MCM eCOM Global Venture Sdn Bhd (BizPorter) achieved another milestone by exchanging a memorandum of agreement (MoA) for the launching of the second E-Commerce Fulfilment Centre (ECFC) at UTAR Kampar Campus on 31 March 2021.

Exchanging the MoA were UTAR President Ir Prof Dr Ewe Hong Tat and Executive Chairman of MCM Group Adjunct Prof Max Shangkar, while witnessing the exchange were UTAR Vice President for Student Development and Alumni Relations Prof Dr Choong Chee Keong, Head of UTAR Unovate Centre Dr Lee Sheng Chyan and Chief Executive Officer of MCM eCOM Global Venture Sdn Bhd (BizPorter) Dan Then Ikh Choo.

Also present were Executive Director of MCM eCOM Global Venture Sdn Bhd Lawson Lau Chai Yap, Guest of MCM eCOM Global Venture Sdn Bhd and Technology Consultant of Iconix Consulting Sdn Bhd Dr Tan Su Wei, Guest of MCM eCOM Global Venture Sdn Bhd and Director of NCB Synergy Sdn Bhd Raymond Chin, General Manager of J&T Express (Malaysia) Sdn Bhd Jhony Ning Cheng Jun, Marketing Manager of J&T Express (Malaysia) Sdn Bhd, Evonne Phon Mun Yee, Dean of UTAR Faculty of Engineering and Green Technology Assoc Prof Ts Dr Yap Vooi Voon, Dean of UTAR Faculty of Science Assoc Prof Dr Lim Tuck Meng, Dean of UTAR Faculty of Information and Communication Technology Assoc Prof Ts Dr Liew Soung Yue, Deputy Director of Division of Community and International Networking Dr Chen, I-Chi and UTAR staff.

Emphasising on the importance of technology revolution and the importance of university-industry collaboration, Prof Ewe explained, “Taking into consideration the importance of e-commerce, UTAR strongly encourages its staff and students to partake in this digital trend. We strongly believe that the exposure and participation of individuals in this environment would promote digital literacy among the users, which is significant and in line with the need of Industrial 4.0 revolution. Since then, UTAR has always been committed and has consistently taken proactive steps by having various activities which promotes e-commerce among staff and students. For instance, we have started the UTAR New Village E-commerce Project, Unovate Centre and we were the first Alibaba GET member in Asia besides China. We think that we should not rest on our laurels, hence we continuously push for more practical e-commerce experience for our staff and students. Besides the above initiatives, we have also set up the E-Commerce Delivery Centre to encourage and promote the use of e-commerce among staff and students.”

Prof Ewe also thanked the MCM eCOM Global Venture Sdn Bhd for their support towards UTAR students and University events such as Fashionpreneur Competition, 2nd Industrial Business Conference 2019 and the Business Plan Competition.

In response to Prof Ewe’s speech, Prof Shangkar said, “This ECFC includes technology development and an integrated system to enable a real university entrepreneurship ecosystem that is led by Unovate Centre. MCM eCOM has invested and developed a program algorithm with R&D and integrated with market key partners such as J&T Express and other e-commerce fulfiller service providers. The efforts from MCM eCOM through Bizporter and Unovate will work hand in hand to support the Unovate entrepreneurs community that are cooperative, supportive, proactive and visionary. The goal is to support students to get a better understanding of digital business and entrepreneurship transformation. I would like to take this opportunity to thank UTAR for making such a visionary move and great effort to embrace IR 4.0 while supporting e-commerce and young entrepreneurship.”

The event reached its highlight when the MoA documents were exchanged. It was followed by an exchange of souvenirs and a group photograph. The MoA exchange ceremony also marked the launching of E-Commerce Fulfilment Centre (ECFC) at UTAR Kampar Campus.

The E-Commerce Fulfilment Centre (ECFC) is an initiative of UTAR Unovate Centre with great collaborative support and contribution from MCM eCom Global Venture Sdn Bhd (BizPorter). ECFC aimed to create a complete e-commerce ecosystem that comprises the full cycle of the buying and selling of goods electronically. The ECFC will serve as a warehouse and e-commerce delivery centre that provide fulfilment service such as storing merchandise and preparing merchandise to be shipped out to e-commerce merchant, using the Warehouse Management System to manage and control the warehouse operations from the time goods received until the goods are shipped out. The ECFC also enables students to experience real e-commerce processes from theory to practice and operations by dealing with real products and customers.