With the setting up of UTAR E-Marketplace by UTAR Unovate Centre, UTAR now
has its own e-commerce platform for students to get hands-on training on the
full works of e-commerce. UTAR students and staff now can sell and buy from
this e-commerce platform that is exclusive for the UTAR community. The
public can also log on to purchase items from the E-Marketplace.
The UTAR E-Marketplace platform is operated using BIZPORTER O2O Application,
which is an application that is developed and managed by UTAR’s
collaborative partner MCM eCOM Global Venture Sdn. Bhd (BIZPORTER). This O2O
(online to offline) new retailing platform enables students to conduct
integrated retailing business online with delivery options for purchasers to
do self- collection or use courier services.
To facilitate the physical operations and inventory storage of the UTAR
E-Marketplace on campus, the Campus Fulfilment Centre in UTAR Sungai Long
Campus and also in UTAR Kampar campus were set up. The point of contact for
UTAR students to participate in this e-commerce UTAR E-Marketplace is the
UTAR Unovate Centre. Students can choose to enrol as University
entrepreneurs to sell their merchandise or choose to support UTAR merchants
by purchasing their merchandise via the E-Marketplace BIZPORTER O2O new
retailing app.
With such fully integrated fulfilment system, every order is managed by the
UTAR operational team to provide next day speedy delivery. Purchasers can
also choose to save on courier fees and choose the self-pick-up option at
the E-commerce Delivery Centre (ECDC) in the respective UTAR campuses.
Since its soft launch in February 2021, sales of merchandise have begun with
much success at the UTAR Sungai Long Campus. Purchasers can download the
BIZPORTER O2O app from Apple App Store and Google Play Store to access the
E-Marketplace for purchases.
The UTAR community and public are encouraged to support this UTAR
E-Marketplace by downloading the BIZPORTER O2O App from the App Store. Once
registered as a user, purchasers can explore the merchandise from different
campuses and enjoy a new shopping experience.
During the e-convocation in March 2021, the platform recorded remarkable
response from graduates who are currently at their hometown and went online
to purchase certificate holders for their degree certificates. Currently,
there is a 5% promotional discount for all UTAR souvenirs on
E-Marketplace.
The UTAR E-Marketplace also acts a learning platform for students to
practice their e-commerce skills. UTAR students are encouraged to
participate in this exclusive platform as an e-merchant. For those who are
interested to join as a merchant, please email to
unovate@utar.edu.my.
UTAR Unovate Centre will continue to promote e-commerce and strive for
greater awareness among the UTAR community to realise a visionary
entrepreneurship ecosystem that enables UTAR students with a one stop
platform to kick start their entrepreneurship journey. For more details,
visit:
https://unovate.utar.edu.my/UTAR-E-Marketplace.php
The top 10 merchandising items in March 2021 are as follows:
Some other merchandise on the E-Marketplace are as follows:
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