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	Creativity is one of the most sought-after skills in the 21st 
	century by employers around the world. It is the differentiator that 
	separates the average from the super-achievers. As such, to develop the 
	students and the public’s creativity, a webinar titled “Unleash Your 
	Creative Genius” was organised by Malaysia Mental Literacy Movement (MMLM) 
	in collaboration with 
	UTAR Centre for Corporate and 
	Community Development (CCCD) and Success Edge on 22 September 2021 via Zoom 
	and Facebook Live.
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	From left: Jeyaraman and 
	CCCD Head of Corporate and Community Events Norshezar Siru binti Abdul Johar 
	Siru (moderator)
	
	Invited to be the speaker was Think Buzan Licensed Instructor Jeyaraman 
	Seenivasagam M.Ed. A true enthusiast of memory systems and mind skills, 
	Jeyaraman spent the last 25 years travelling around nine countries 
	entertaining and training corporations, students and associations to adapt 
	memory systems for their particular needs. He has trained more than 78,000 
	people ranging from students to top management on memory skills, public 
	speaking, creative thinking, study skills, communication skills and sales. 
	He gives his topics a fresh perspective with humour to keep his audience 
	awake and attentive. Jeyaraman’s audiences are of diverse creed, colour and 
	age groups. He is also a certified PSMB Trainer. 
	
	An interactive activity to test the 
	participants at the beginning of the webinar
	Sharing his 
	reason for conducting the interactive activity, 
	
	Jeyaraman said, “The reason I showed you this 
	is because a lot of people are just living their life at a limited capacity. 
	They don’t go beyond what they are already doing right now.” He then shared 
	how he learned to become a better speaker although he came from an 
	accounting background.   
	He said, 
	“Excuses will keep us from growing. 
	Many people live their lives within the square. They put a square 
	around themselves and that is their life. People who are successful and 
	happy are those who bring out their total potential. That’s what I mean by 
	genius. You can become a genius in anything. 
	The choice is yours, not anybody else because your success is not in 
	anyone’s hands but yours. Don’t ever blame anybody. Stop giving excuses and 
	remember the words of Harvey McKay, ‘The more you learn the more you earn’ 
	and the words of Tom Peters, ‘There is no excuse for not being GREAT’.”
	
	Another activity to test participants’ 
	creative genius and their ability to think out of the box
	In his talk, 	
	Jeyaraman emphasised the need to learn faster, work smarter 
	and be more creative in this informative age. He also mentioned a book he 
	read titled, “See you at the top” by Zig Ziglar which has changed his life. 
	He quoted the book, “Do the things that you fear and your fear will 
	disappear”. 
	As he 
	elaborated further on what is creativity, he said, “Creativity is about 
	making connections, variations and saying “yes” to impossibilities.” He then 
	proceeded with another interactive activity to share how our brains work. He 
	said, “Sometimes when we look at the problem, we jump to a conclusion, which 
	is wrong. When we see something, we cannot assume. 
	It is about looking at the bigger picture. 
	We have to look beyond.”
	As a strong 
	believer in methods, he shared and illustrated how one can actually think 
	out of the box by understanding ‘what is a box?’. The box, according to him, 
	is defined as A (Assumptions), B (Bias), C (Conformity or Comfort Zone) and 
	D (Doubt). He said, “If all the people are inside the box and you are 
	outside the box that will increase your chances of being happy, being more 
	creative and living a more successful life.”
	He advised, 
	“Always remember that you have amazing potential. It is just a matter of 
	applying and looking for ways to bring that out. There is no limit to what 
	you can achieve, it is just a matter of putting yourself out there, learning 
	as much as you can. Apply some of those techniques I have shared with you 
	today because it will help you tremendously in your life.”
	
	A group photo session to end the fun 
	and interesting webinar
	
	Click here  
	to watch the full webinar.
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