UTAR Faculty of Accountancy and Management (FAM), in 
	collaboration with UTAR Entrepreneurship and Management Club (EMC) and 
	Unovate Centre, organised the 2nd Entrepreneurship Day from 5 to 
	6 December 2022 at UTAR Sungai Long Campus. The event consisted of various 
	activities such as talks, night performances, and a market event called 
	“Secret of Woods”.
The 2nd Entrepreneurship Day kicked off 
	with an opening ceremony on 5 December 2022. UTAR Vice President for R&D and 
	Commercialisation Prof Ts Dr Faidz bin Abd Rahman, FAM Dean Dr Sia Bee Chuan 
	and
	Organising Chairperson, Assoc Prof Dr Mohammad 
	Falahat Nejadmahani were all in attendance. 
Prof Ts Dr Faidz gave a speech to all the attendees, 
	saying, “UTAR, as an educational institution, supports the government’s 
	mission in building a progressive nation by educating the youths and 
	training them with an entrepreneurial mindset. We believe that a university 
	does not only nurture future job seekers, but also future job creators as 
	entrepreneurs. In the current economic trend, the gig economy is quickly 
	gaining recognition as a contributor to economic growth in Malaysia and the 
	future. We foresee a large number of people becoming freelancers or 
	self-employed. As such, entrepreneurial skills are essential for 
	sustainability and resilience in order to adapt to global challenges and 
	changes where conservative practices and approaches are no longer applicable 
	in the industry.”
	
Prof Faidz giving his speech
	
Front row, from left: Dr Falahat, 
	Prof Faidz, and Dr Sia
	
	
	
Prof Faidz, Dr Sia and Dr Falahat 
	visiting the booths
On the same day, a talk show competition was also 
	conducted, where the participants, namely UTAR students, demonstrated their 
	ideas through acute discussions and evaluated deep dilemmas while being 
	judged by a panel of professionals. After the competition, students were 
	able to relax and unwind with Entrepreneurship Day’s Christmas Night event. 
	The main objective of this activity was to temporarily take students’ 
	attention away from their studies, allowing them to de-stress and enjoy the 
	many singing and dancing performances during the night.
The second day of the event (6 December 2022) saw a 
	talk held at UTAR Multipurpose Hall, with Assoc Prof in Strategy, Enterprise 
	and Innovation at Edinburgh Business School, Heriott-Watt University, UK, Dr 
	Jay Wasim, invited as the speaker. During his talk, Dr Jay spoke about 
	various topics to inspire the students to become future entrepreneurs. For 
	instance, he said, “When starting up your business, you have to be prepared 
	to face failures. A lot of big and successful companies have faced a lot of 
	failures countless times, and yet, they are still thriving to this day. This 
	is because, with every failure, there is a lesson to be learned and taken to 
	heart.” He added, “When setting up your business in the future, one 
	extremely important aspect you have to take into consideration is how your 
	product or service can solve a societal problem, need or want. This is 
	because by fulfilling either of these three, people would be more drawn to 
	your business as it helps to satisfy their requirements.”
	
Dr Jay giving his talk 
	
Dr Falahat (left) presenting a token 
	of appreciation to Dr Jay (right)
Not only that, the market event, Secret of Woods, was 
	held for two days. The main objective of this market was to let students 
	improve their ability in selling products, enhance their communication 
	skills when interacting with buyers, and provide an open and diversified 
	creative platform for students to promote creativity and innovation. The 
	booths set up by EMC, Unovate and general students were on display, selling 
	items such as food, clothing, decorations, jewellery and other miscellaneous 
	items. As part of their project, 20 groups of students from the UKTE2013 
	Entrepreneurship course also set up their booths, selling and presenting 
	their unique businesses. The list of groups and a brief description of each 
	of their products are listed below:
| 
				 
				No.  | 
				
				 
				Group Name  | 
				
				 
				Product Description  | 
			
| 
				 
				1.  | 
				
				 
				RentLA  | 
				
				 
				The first-ever renting platform in UTAR, 
				which offers study equipment purchased from students to rent out 
				to other students at a low fee.  | 
			
| 
				 
				2.  | 
				
				 
				Soapy Secret  | 
				
				 
				Water Soluble Hand Soap Paper, a disposable 
				hand wash soap with paper sheets used to wash hands, with six 
				fragrance variations.   | 
			
| 
				 
				3.  | 
				
				 
				Happy  | 
				
				 
				Scented candles that can help to improve 
				mood, air smell, and reduce stress, with five available 
				flavours.    | 
			
| 
				 
				4.  | 
				
				 
				Wisteria.life  | 
				
				 
				A 3-in-1 all-natural capsulated hair shampoo 
				which can solve dandruff issues, and is easily carried around, 
				especially when travelling.  | 
			
| 
				 
				5.  | 
				
				 
				Fix U Beauty House  | 
				
				 
				An upcycle cosmetic service that repairs 
				make-up products which are broken, crushed, dry or cracked, and 
				offers the changing of lipstick colours.  | 
			
| 
				 
				6.  | 
				
				 
				Life Chronicle  | 
				
				 
				A digital journal planner template that 
				allows university students and office workers to keep track of 
				their plans with the daily, weekly and monthly tracking planner, 
				period tracker, expenses tracker, goal-setting and to-do list.  | 
			
| 
				 
				7.  | 
				
				 
				Co&Shine Makeup Transformation Service  | 
				
				 
				A makeup and friend-match/dating service, 
				with the main focus being to help out women who are 
				inexperienced or interested in applying makeup, whilst assisting 
				university students to match up with new friends or potential 
				partners.  | 
			
| 
				 
				8.  | 
				
				 
				Night Owl Logistic  | 
				
				 
				A start-up logistics company that provides 
				night-time delivery services, whilst also acting as a temporary 
				storage station.  | 
			
| 
				 
				9.  | 
				
				 
				WeCare-Disabilities Aid Services  | 
				
				 
				WeCare offers disabilities aid devices, such 
				as the Kitchen Helper, Beeper Clip and Sock Assistant to help 
				those with disabilities, injuries and special needs.  | 
			
| 
				 
				10.  | 
				
				 
				Mandow  | 
				
				 
				This service focuses on creating videos of 
				shadows performing different actions, to trick criminals and 
				prevent them from breaking into houses.  | 
			
| 
				 
				11.  | 
				
				 
				Hydro & Co  | 
				
				 
				A flavor-scented bottle with the purpose of 
				enhancing customers’ drinking experience and improve their 
				health. It uses only aromatic flavours rather than sugar, 
				preservatives and calories.   | 
			
| 
				 
				12.  | 
				
				 
				PETSGO  | 
				
				 
				A platform where users and sellers can find 
				their desired pet services such as pet grooming, veterinarian 
				services, pet walking, training services, pet adoption and pet 
				sitting, whilst sharing their experiences about pets and pet 
				stores.  | 
			
| 
				 
				13.  | 
				
				 
				Sweet and Scent  | 
				
				 
				A healthy beverage known as Blossom Fruit 
				Tea, which contains a mixture of flowers and fruits, with no 
				artificial flavouring. It can help in combating tiredness, 
				alerting the mind, and improving skin condition.  | 
			
| 
				 
				14.  | 
				
				 
				Delicatessen  | 
				
				 
				An application which can help users to solve 
				their daily food decision problems, by providing the 
				restaurants’ menu, price and customer feedback.   | 
			
| 
				 
				15.  | 
				
				 
				ECL Foods  | 
				
				 
				A one-kilogram lunch box that sells for the 
				low price of RM9.90, with the goal of allowing low-income 
				consumers and big eaters to buy a sufficient amount of food at a 
				reasonable price. They also provide a low-cost delivery service 
				to send out the lunch box.  | 
			
| 
				 
				16.  | 
				
				 
				Mecanicien Furieux  | 
				
				 
				An RC Car that children can build and design 
				on their own to prevent their imagination, creativity, social 
				and teambuilding skills from worsening.  
				   | 
			
| 
				 
				17.  | 
				
				 
				Jellyboing  | 
				
				 
				Healthy, delicious homemade fruit jellies 
				consisting of three different flavours which are coconut, mango 
				and orange, and have no preservatives and less sugar. This is to 
				fulfil the customers’ dessert cravings while providing them with 
				nutrition.  | 
			
| 
				 
				18.  | 
				
				 
				Launmower  | 
				
				 
				A laundry delivery service that offers 
				customers laundry cleaning and delivery, with services such as 
				handwashing, machine washing, drying, folding and ironing.  | 
			
| 
				 
				19.  | 
				
				 
				House of Nutrition  | 
				
				 
				A ready-to-cook meal kit to provide customers 
				with healthy and delicious meals at reasonable prices, and is 
				simple to prepare. It relieves customers of the need to plan 
				meals, shop for groceries and prepare ingredients.   | 
			
| 
				 
				20.  | 
				
				 
				Zejats Learning Hub  | 
				
				 
				A mobile app which has all the different 
				resources that a university student needs in order to carry out 
				their university tasks effectively.
				   | 
			
	
	
Teams: RentLA (left) and Soapy Secret 
	(Right)
	
	
Teams: Happy (Left) and Wisteria.Life
	
	
Teams: Fix U Beauty House (left) and 
	Life Chronicle (right)
	
	
Teams: CO & Shine Makeup 
	Transformation Service (left) and Night Owl Logistics (right)
	
	
Teams: WeCare (left) and Mandow 
	(right)
	
	
Teams: Hydro & Co (left) and PETSGO 
	(right)
	
	
Teams: Sweet and Scent (left) and 
	Delicatessen (right)
	
 
	 
Teams: ECL Foods (left) and 
	Mecanicien Furieux (right)
	
	
Teams: Jellyboing (left) and 
	Launmower (right)
	
	
Teams: House of Nutrition (left) and 
	Zejats (right)
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