It was a meaningful night for the community of UTAR Kampar Campus, as the university has seen a significant step towards a sustainable future. The Group 2 of UTAR Public Relations Corporate Social Responsibility (PR CSR) Project 2023 “The GreenBankers” officially launched the Green Bank Project on the night of 25 April 2023 at the Heritage Hall of UTAR Kampar Campus.

For the special occasion, The GreenBankers teamed up with their close friend, “DermaHope”, the Group 1 of UTAR PR CSR Project 2023, to make the “Grand Launching Ceremony of the Green Bank Project by The GreenBankers” a vivid moment for the audience. By incorporating the elements of green environment and 6Rs (Rethink, Refuse, Reduce, Reuse, Repurpose and Recycle), the team prepared a series of jolly performances to show everyone the joy and innovation of practising 6Rs in daily life. By doing so, The GreenBankers introduced the core value of the Green Bank Project, which aims to promote successful waste segregation culture among UTAR staff and students through the Recycle Ranger Programme.

The Grand Launching Ceremony of the Green Bank Project was inaugurated by UTAR Faculty of Arts and Social Science (FAS) Dean Dr Lee Lai Meng, who represented UTAR President Ir Prof Dato’ Dr Ewe Hong Tat, Faculty of Engineering and Green Technology (FEGT) Dean Ir Prof Dr Ng Choon Aun, FEGT Deputy Dean for Academic Development and Undergraduate Programmes Assoc Prof Ir Ts Dr Leong Kah Hon, Green Bank Project Leader Ts Dr Wong Ling Yong, The GreenBankers Project Director Yan Pheng Liang and the members of The GreenBankers.

In his remarks, Project Director of The GreenBankers Yan said, “The GreenBankers believe that small changes can lead to big changes. This is what Green Bank Project is all about. It is about inspiring and empowering others to take small steps towards a greener future. I am grateful to many staff and students of UTAR, and our sponsors for providing their support in our journey towards a sustainable future. As a PR student of UTAR, I feel grateful because UTAR provided us the opportunity to grow and learn. Through our endeavours, we learn to take on the role of leader and work as a team to give back to society.”

One of the highlights of the ceremony was the stage play titled “Recycling Matters” presented by the drama team of The GreenBankers. Through the fun and vivid delivery of the story, the hall had not a moment of ceasing laughter. Though simple in style, the concept of the 6Rs and the messages of the Green Bank Project was strongly delivered in the light-hearted play.

As the air in the dark hall suddenly quieted down, a spotlight was shone on an individual. Dressed in a stylish attire made from unusual materials, paper, plastic and textile wastes, the individual trod in a solemn-yet-showy manner around the side of the hall and to the stage. The fashion show saw more than 10 attire designs unveiled one by one. Every attire screamed novelty, for they were meticulously designed by their creators with the concept of the 6Rs firmly in their minds. Creativity abounded in a single place, there was no wonder voices of astonishment and admiration rang out from the audience’s lungs from time to time. The proud designers of the attires were the members of The GreenBankers Beh Han Qian and Lee Xue Yun; and student helpers Kelvin Goh Wei Jin and Mandy Wong Man Yee.

The launching ceremony even saw a brimful of colourful dance and song performances with diverse categories centred around the theme of the 6Rs. The performances by the two UTAR PR CSR groups as well as other UTAR students were fascinating, as passion drove the jolly bunch to share their spirits of joy with the audience. Not only did the students get to express their love for the earth, but they also get to display their skills in the performances. It was certainly a win-win for everyone as the environment enthusiasts proved that practising 6Rs can be fun, while the audience had tons of fun from their performances.

Also present at the ceremony were UTAR PR CSR Project 2023 Project Advisor Diong Fong Wei and the sponsors of The GreenBankers, KITEA.Cafe representative Foo Meng Fei, Pangkor Holiday Resort representative Leong Shi Ran, Sri Maju Group representative Seng Sum Yee, and Prudential STG Premier Agency representative Benny Chai.

The concerted effort of The GreenBankers and DermaHope brought forth a colourful night filled with passion and joy for a sustainable future. Hearing the laughter and applause from the audience, one could easily tell, the ceremony was a resounding success.