UTAR and Marrybrown forge strategic MoU to elevate student career pathways

From left: Mr Raihan, Mr Daniel Chan and Prof Dato’ Ewe at the signing ceremony

In a move set to bolster student career readiness through immersive industry exposure, UTAR signed a memorandum of understanding (MoU) with Marrybrown Sdn Bhd, Malaysia’s leading halal fast-food chain, on 25 October 2024 at its Sungai Long Campus. The ceremony marked a significant step in fostering deeper connections between academia and industry.

The event was graced by prominent figures from both organisations, with UTAR President Ir Prof Dato’ Dr Ewe Hong Tat and Marrybrown CEO Mr Daniel Chan officiating the MoU signing. Prof Dato’ Ewe, speaking on behalf of UTAR, underscored the partnership’s potential to provide students with invaluable industry insights. He remarked, “This collaboration goes beyond academia; it brings industry insights directly to our students, preparing them for Malaysia’s fast-evolving job market.”

In his address, Mr Chan emphasised the impact of the MoU on both the academic and corporate sectors, stating, “Today’s MoU signing is more than just a formal agreement; this partnership allows us to collaborate in ways that will benefit both the academic and industry sectors, creating a meaningful opportunity for the students, professionals, and corporate community.”

Present from UTAR were Dr Pok Wei Fong, Dean of the Faculty of Accountancy and Management; Assoc Prof Ir Dr Lim Jee Hock, Acting Director of the Division of Programme Promotion; Ms Lim Guat Yen, Director of the Centre for Corporate and Community Development; Assoc Prof Dr Lai Soon Onn, Director of the Office of International Affairs (OIA); Ms Catherine Jok Wan, Senior Assistant Manager of the Department of Alumni Relations and Ms Wang Yiling, Assistant Manager of OIA.

Representing Marrybrown, alongside Mr Chan, was Mr Muhammad Raihan bin Mohaidin, the Human Resource Manager, Mr Jerry Yeong, Training Manager, Ms Shazana Yeoh, Corporate Community Manager, Ms Mazlinda binti Mahamad Yunus, Senior Training Administration Executive; and Ms Amsavalli Ramasamy, Training Assistant.

Following the official signing, Prof Dato’ Ewe and Mr Chan exchanged souvenirs in a gesture symbolising the beginning of a promising alliance. The event concluded with a group photo session, capturing the collaborative spirit that will drive this new partnership forward.

This MoU signing ceremony was built upon an initial visit by Marrybrown to UTAR on 2 May 2024, where early discussions set the groundwork for the partnership. The ongoing engagement between both organisations reflects a shared commitment to preparing students for industry demands, equipping them with the skills and knowledge essential for Malaysia’s dynamic job market.


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